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Item Details
Title:
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PRAEGER HANDBOOK OF POLITICAL CAMPAIGNING IN THE UNITED STATES
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By: |
William L. Benoit (Editor) |
Format: |
Hardback |

List price:
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£117.00 |
We believe that this item is permanently unavailable, and so we cannot source
it.
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ISBN 10: |
1440831629 |
ISBN 13: |
9781440831621 |
Publisher: |
ABC-CLIO |
Pub. date: |
22 February, 2016 |
Pages: |
604 |
Description: |
This work peels back the curtain on how political campaigns influence America, covering everything from social media to getting to the Oval Office. |
Synopsis: |
This work peels back the curtain on how political campaigns influence America, covering everything from social media to getting to the Oval Office. * Covers a wide variety of topics related to American political campaigns * Investigates political campaigns and theories of campaigning from multiple perspectives * Discusses strategic use of messaging language and message forms, including debates, television ads, and social media * Features case studies to facilitate understanding * Includes maps, tables, and figures to illustrate key points |
Publication: |
US |
Imprint: |
Praeger Publishers Inc |
Returns: |
Returnable |
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