| Title:
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DATA MINING FOR BUSINESS APPLICATIONS
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| By: |
Longbing Cao (Editor), Philip S. Yu (Editor), Chengqi Zhang (Editor) |
| Format: |
Paperback |
| List price:
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£127.50 |
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| ISBN 10: |
1441946357 |
| ISBN 13: |
9781441946355 |
| Publisher: |
SPRINGER-VERLAG NEW YORK INC. |
| Pub. date: |
12 February, 2010 |
| Edition: |
1st ed. Softcover of orig. ed. 2009 |
| Pages: |
322 |
| Description: |
Data Mining for Business Applications presents the state-of-the-art research and development outcomes on methodologies, techniques, approaches and successful applications in the area. The book bridges the gap between business expectations and research outputs. |
| Synopsis: |
Data Mining for Business Applications presents the state-of-the-art research and development outcomes on methodologies, techniques, approaches and successful applications in the area. The contributions mark a paradigm shift from "data-centered pattern mining" to "domain driven actionable knowledge discovery" for next-generation KDD research and applications. The contents identify how KDD techniques can better contribute to critical domain problems in theory and practice, and strengthen business intelligence in complex enterprise applications. The volume also explores challenges and directions for future research and development in the dialogue between academia and business. |
| Illustrations: |
biography |
| Publication: |
US |
| Imprint: |
Springer-Verlag New York Inc. |
| Returns: |
Returnable |