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Item Details
Title: STRATEGIC SOCIAL MARKETING
FOR BEHAVIOUR AND SOCIAL CHANGE
By: Jeff French
Format: Hardback

List price: £154.00
Our price: £138.60
Discount:
10% off
You save: £15.40
ISBN 10: 1526446030
ISBN 13: 9781526446039
Availability: Usually dispatched within 1-3 weeks.
 Delivery rates
Stock: Currently 0 available
Publisher: SAGE PUBLICATIONS LTD
Pub. date: 14 December, 2019
Edition: 2 Revised edition
Pages: 568
Description: Adopting an international approach and offering a broader context to social marketing, this second edition presents social marketing principles in a strategic, critical and reflexive way, illustrating the value of applying marketing to solve social problems.
Returns: Returnable
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