| Title:
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TECHNOLOGY ADOPTION IN THE CARIBBEAN TOURISM INDUSTRY
ANALYZING SERVICE DELIVERY IN THE DIGITAL AGE |
| By: |
Andrew Spencer |
| Format: |
Hardback |
| List price:
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£109.99 |
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| ISBN 10: |
3030615839 |
| ISBN 13: |
9783030615833 |
| Publisher: |
SPRINGER NATURE SWITZERLAND AG |
| Pub. date: |
1 November, 2020 |
| Edition: |
1st ed. 2021 |
| Pages: |
236 |
| Description: |
This book investigates the adoption of Information and Communication Technologies (ICTs) in Caribbean travel firms, particularly for sales and marketing purposes. |
| Illustrations: |
14 Illustrations, color; 2 Illustrations, black and white; XI, 236 p. 16 illus., 14 illus. in color. |
| Returns: |
Returnable |