MADE FOR CHINA by Christian Nothhaft ( 9783319615837 ) - Books & Audio Books at Pickabook.co.uk

Item Details

Title:

MADE FOR CHINA
SUCCESS STRATEGIES FROM CHINA'S BUSINESS ICONS

By:

Christian Nothhaft

Format:

Paperback

List price:

£24.99

Our price:

£7.50

Discount:

70% off

You save:

£17.49

ISBN 10:

3319615831

ISBN 13:

9783319615837

Availability:

Usually dispatched within 1-2 days.

Delivery rates

Stock:

Currently 7 available

Publisher:

SPRINGER INTERNATIONAL PUBLISHING AG

Pub. date:

1 October, 2017

Edition:

1st ed. 2018

Pages:

247

Synopsis:

This book shares unique perspectives on the successful global evolution and future ambitions of Chinese consumer companies. It presents an unprecedented collection of one-on-one interviews with some of the most influential leaders in China, whose companies offer diverse products and services. Further, the book offers future business leaders encouragement and guidance on how to ride the consumer wave in China. It also investigates some of the foremost current trends, revealing the best opportunities for companies to succeed on the Chinese market. Written by a successful business leader, this book is a timely must-read for anyone seeking to understand Chinese consumers, the Chinese market and what makes Chinese entrepreneurs tick - helping them learn how to do business "Made for China".

Illustrations:

71 Illustrations, color; 2 Illustrations, black and white; XV, 247 p. 73

Publication:

Switzerland

Imprint:

Springer International Publishing AG

Returns:

Non-returnable