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Item Details
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| Title:
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OBEY THE GIANT
LIFE IN THE IMAGE WORLD |
| By: |
Rick Poynor |
| Format: |
Paperback |
| List price:
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£11.00 |
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We currently do not stock this item, please contact the publisher directly for
further information.
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| ISBN 10: |
376436565X |
| ISBN 13: |
9783764365653 |
| Publisher: |
AUGUST MEDIA LTD |
| Pub. date: |
1 October, 2001 |
| Pages: |
200 |
| Description: |
This collection of essays takes a searching look at visual culture to discover the reality beneath the seductive surfaces. It explores the thinking behind the emerging resistance to commercial rhetoric among designers and offers insights into the changing dialogue between advertising and design. |
| Synopsis: |
Titel is published in cooperation with August, London Design critic Rick Poynor explores the thinking behind contemporary visual culture - intriguing and fascinating appraisal. In the twenty-first century, commerce and culture are ever more closely entwined. This new collection of essays by design critic Rick Poynor takes a searching look at visual culture to discover the reality beneath the ultra-seductive surfaces. Poynor explores the thinking behind the emerging resistance to commercial rhetoric among designers, and offers critical insights into the changing dialogue between advertising and design. Other essays address the topics of visual journalism; brands as religion; the new solipslsm; graphic memes; the pleasures of imperfect design; and the poverty of "cool". Around the world, many are now waking up to the dominance of huge corporations - invariably expressed by visual means. This pointed and provocative counterblast arrives at a moment when critical responses are vital if this mono-culture is to be challenged.It offers inspirational evidence of alternative ways of engaging with design, and it will appeal to any reader with a questioning interest in design, advertising, cultural studies, media studies, and the visual arts. Rick Poynor writes about design and visual culture. He was founder editor of Eye, the international review of graphic communication. He is the author of seven previous books, including Design Without Boundaries (1998). |
| Illustrations: |
60 colour and 80 b&w illustrations |
| Publication: |
UK |
| Imprint: |
August/Birkhauser |
| Returns: |
Non-returnable |
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