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Item Details
Title:
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FUNDAMENTOS DE MARKETING DE SERVICIOS
CONCEPTOS, ESTRATEGIAS Y CASOS |
By: |
John E.G. Bateson |
Format: |
Paperback |

List price:
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£21.99 |
We currently do not stock this item, please contact the publisher directly for
further information.
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ISBN 10: |
9706862021 |
ISBN 13: |
9789706862020 |
Publisher: |
CENGAGE LEARNING EDITORES S.A. DE C.V. |
Pub. date: |
15 July, 2002 |
Edition: |
2 Rev ed |
Pages: |
570 |
Language: |
Spanish |
Description: |
El principal objetivo de los autores es que el lector tome conciencia sobre los problemas especificos que hay en todo tipo de servicio al cliente. La manera de exponer los temas permite flexibilidad al profesor para complementar la obra con materiales pro. |
Returns: |
Returnable |
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