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Foundation Marketing(Paperback)
Financial Times Prentice Hall
Published:
01/08/2003
This is the core text for The Chartered Institute of Marketing foundation certificate in marketing. Attention is given to the specific elements of marketing covered on the CIM/CIE syllabus, and the ...
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£56.99 |
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Quantitative Methods for Business and Economics(Paperback)
Financial Times Prentice Hall
Published:
20/09/2001
Using real-world examples, the authors clearly demonstrate how quantitative techniques can be applied to business and economics situations. The text is supported by a teacher resource pack that incl...
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£76.99 |
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Introducing Organisational Behaviour(Paperback)
Financial Times Prentice Hall
Published:
01/01/1999
A lively and accessible introduction to Organisational Behaviour for one semester courses, incorporating all the usual features of the series.
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Business Economics(Paperback)
Financial Times Prentice Hall
Published:
19/04/2001
Taking a modular approach, this book has been specially written for the growing number of students studying introductory economics at undergraduate level. The book emphasizes practical business appl...
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Introducing Human Resource Management(Paperback)
Published:
06/03/2002
Modular Texts in Business and Economics is a series of textbooks designed to meet the needs of today''s hard-pressed students and lecturers. Each book offers a lively, accessible and authoritative i...
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Introduction to Operations Management(Paperback)
Financial Times Prentice Hall
Published:
14/03/2002
This text offers a comprehensive and concise introduction to operations management. Numerical models are used to illustrate decision processes, though the emphasis is rigrous, not quantitative, and ...
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Introducing Human Resource Management(Paperback)
Published:
27/05/2005
Presents the core HRM topics, exploring the developments in areas such as employment law and strategic HR, as well as applications of HR practice in the workplace. Including a range of activities, e...
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