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Item Details
| Title:
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MARKETING ON THE WEB FOR IT PROFESSIONALS
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| By: |
Sue Nugus |
| Format: |
Paperback |
| List price:
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£19.99 |
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We believe that this item is permanently unavailable, and so we cannot source
it.
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| ISBN 10: |
0750645059 |
| ISBN 13: |
9780750645058 |
| Publisher: |
ELSEVIER SCIENCE & TECHNOLOGY |
| Pub. date: |
15 October, 1999 |
| Series: |
Computer Weekly Professional |
| Pages: |
160 |
| Description: |
A guide to marketing on the Web. It does not so much discuss how to obtain access and display relevant information on the Internet, as explore how to integrate the Internet into an overall marketing strategy. It assumes no previous knowledge of marketing terms and concepts. |
| Publication: |
UK |
| Imprint: |
Butterworth-Heinemann Ltd |
| Returns: |
Non-returnable |
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