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Item Details
| Title:
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INTERNATIONAL BUSINESS ORGANIZATION
SUBSIDIARY MANAGEMENT, ENTRY STRATEGIES AND EMERGING MARKETS |
| By: |
Fred Burton (Editor), Adam Cross (Editor), Malcolm Chapman (Editor) |
| Format: |
Electronic book text |
| List price:
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£114.00 |
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We currently do not stock this item, please contact the publisher directly for
further information.
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| ISBN 10: |
0230377858 |
| ISBN 13: |
9780230377851 |
| Publisher: |
PALGRAVE MACMILLAN |
| Pub. date: |
9 July, 1999 |
| Series: |
Academy of International Business (Uki) Series |
| Synopsis: |
The fifth volume of the Academy of international Business Series concentrates on three crucial areas of international Business: organizational issues across multinational enterprises, internationalmarket entry strategy and emerging markets. It examines theory and practice in parent-subsidiary relationships, in host country and MNE interactions, and in the organizational response of internationalbusiness to dynamics in the global economy. |
| Publication: |
UK |
| Imprint: |
Palgrave Macmillan |
| Returns: |
Non-returnable |
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