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Item Details
Title: ECONOMICS FOR MANAGERS
By: Mark Hirschey
Format: Paperback

List price: £69.99


We currently do not stock this item, please contact the publisher directly for further information.

ISBN 10: 0324311567
ISBN 13: 9780324311563
Publisher: CENGAGE LEARNING, INC
Pub. date: 8 October, 2005
Edition: Adapted International ed
Pages: 800
Description: Provides a foundation of economic understanding for use in managerial decision making. This book presents those aspects of economic theory and analysis that are relevant to students of business administration. It also focuses on the nature of the decision process and the role that economic analysis plays in that process.
Synopsis: The Eleventh Edition of this market-leading text continues its tradition of providing a solid foundation of economic understanding for use in managerial decision making. It offers a practical treatment of economic theory and analysis in an intuitive, calculus-based format. Its focus is on presenting those aspects of economic theory and analysis that are most relevant to students of business administration, and a wide variety of examples and simple numerical problems are used to illustrate the application of managerial economics to a vast assortment of practical situations. The nature of the decision process and the role that economic analysis plays in that process are emphasized throughout. This major revision is designed to maximize accessibility for a student audience with little or no background in economics, and no previous training in calculus.
Publication: US
Imprint: South-Western
Returns: Returnable
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MANAGERIAL ECONOMICS
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MANAGERIAL ECONOMICS (HB)
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