| Title:
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MARKETING IN AND FOR A SUSTAINABLE SOCIETY
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| By: |
Naresh K. Malhotra (Editor) |
| Format: |
Hardback |
| List price:
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£95.99 |
| Our price: |
£86.39 |
| Discount: |
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| You save:
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£9.60 |
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| ISBN 10: |
1786352826 |
| ISBN 13: |
9781786352828 |
| Availability: |
This item will be printed on demand and will usually be dispatched within 10 days.
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| Stock: |
Currently 0 available |
| Publisher: |
EMERALD PUBLISHING LIMITED |
| Pub. date: |
5 July, 2016 |
| Series: |
Review of Marketing Research 13 |
| Pages: |
248 |
| Description: |
This special issue, featuring contributions from top scholars including former editors of top journals in marketing, will assemble a set of current, comprehensive review articles written by distinguished experts on the state-of-the-art of marketing research and future prospects in the transition towards sustainable society. |
| Synopsis: |
This special issue will assemble a set of current, comprehensive/extended review articles/chapters written by distinguished experts on the state-of-the-art of marketing research and future prospects in the transition towards sustainable society. Reviews have been written for impact on marketing thought and clearly articulate the significance, and present critical perspectives and integrated theories on marketing for sustainability. This special issue features contributions from several top scholars including former editors of top journals in marketing. |
| Publication: |
UK |
| Imprint: |
Emerald Publishing Limited |
| Returns: |
Returnable |