Title:
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AGRICULTURAL AND FOOD MARKETING MANAGEMENT
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By: |
Food and Agriculture Organization of the United Nations, I.M. Crawford (Editor) |
Format: |
Paperback |
List price:
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£21.00 |
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ISBN 10: |
9251039046 |
ISBN 13: |
9789251039045 |
Publisher: |
FOOD & AGRICULTURE ORGANIZATION OF THE UNITED NATIONS (FAO) |
Series: |
Marketing & Agribusiness Texts No. 2 |
Pages: |
299 |
Description: |
This text reviews the importance of agricultural marketing in development and the institutional structure found in the marketing system. Topics covered include market liberalization issues and polices; the marketing process at corporate level; commodity marketing systems; and product marketing. |
Synopsis: |
This text reviews the importance of agricultural marketing in development and the institutional structure found in the marketing system. Topics covered include market liberalization issues and polices; the marketing process at corporate level; commodity marketing systems; product marketing and pricing; physical distribution systems; and marketing costs and margins. |
Illustrations: |
illustrations, tables, glossary |
Publication: |
Italy |
Imprint: |
Food & Agriculture Organization of the United Nations (FAO) |
Returns: |
Non-returnable |