MANAGING ACROSS BORDERS by Christopher Bartlett, Sumantra Ghoshal ( 9781578517077 )

Item Details

Title:

MANAGING ACROSS BORDERS
THE TRANSNATIONAL SOLUTION

By:

Christopher Bartlett, Sumantra Ghoshal

Format:

Paperback

List price:

£25.00

Our price:

£21.25

Discount:

15% off

You save:

£3.75

ISBN 10:

1578517079

ISBN 13:

9781578517077

Availability:

Reprinting. This item may be subject to delays or cancellation.

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Stock:

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Publisher:

HARVARD BUSINESS REVIEW PRESS

Pub. date:

1 February, 2002

Edition:

Second Edition

Pages:

416

Description:

Offers insights into the management of companies operating in an international environment. This book describes the emergence of a revolutionary corporate form - the transnational - and reveals how the nature of the global competitive game has fundamentally changed.

Synopsis:

Widely acclaimed for its perceptive insights into the management of companies operating in an international environment, "Managing Across Borders" has established itself as a landmark book. Bartlett and Ghoshal describe the emergence of a revolutionary corporate form - the transnational - and reveal how the nature of the global competitive game has fundamentally changed."Highly readable! Valuable lessons for companies in a wide range of industries and sizes-indeed, almost any organization operating several different businesses across borders." - "The Financial Times". "A fascinating book! The conclusions certainly break away from the perceived wisdom about the factors needed for success in global markets." - "Management Today". ""Managing Across Borders" makes clear that success in global strategy is as much a function of the ability to organize and manage as it is the ability to create a sound strategy. Bartlett and Ghoshal make an important and highly practical contribution in a book that represents the leading edge of thinking on this important subject." - Michael E.Porter, Bishop William Lawrence University Professor, Harvard Business School, and author of "Competitive Strategy".

Publication:

Imprint:

Harvard Business Review Press

Returns:

Returnable

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