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Item Details
| Title:
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INTERNATIONAL BUSINESS
THE NEW REALITIES PLUS MYIBLAB WITH PEARSON ETEXT |
| By: |
S. Tamer Cavusgil, Gary Knight, John Riesenberger |
| Format: |
Mixed media product |
| List price:
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£156.16 |
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We currently do not stock this item, please contact the publisher directly for
further information.
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| ISBN 10: |
0133129977 |
| ISBN 13: |
9780133129977 |
| Publisher: |
PEARSON EDUCATION (US) |
| Pub. date: |
4 January, 2011 |
| Edition: |
2nd Revised edition |
| Pages: |
656 |
| Synopsis: |
An innovative and engaging learning system for International Business. Based on the authors' collective teaching and working experience-as well as discussions with hundreds of practitioners, students, and faculty-International Business: The New Realities is a complete learning system that seamlessly integrates cases, exercises, and videos. To reflect the major changes that have occurred in the global marketplace-due to the financial crisis, and change in dynamic among international business participants-this edition now includes extensive new and updated material. |
| Publication: |
US |
| Imprint: |
Prentice Hall |
| Returns: |
Returnable |
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