 |
|
|
Item Details
| Title:
|
BUSINESS TO BUSINESS MARKETING
ANALYSIS AND PRACTICE |
| By: |
Waldemar Pfoertsch, Joseph Giglierano, Robert Vitale |
| Format: |
Hardback |
| List price:
|
£125.49 |
|
We currently do not stock this item, please contact the publisher directly for
further information.
|
|
|
|
|
|
| ISBN 10: |
0136058280 |
| ISBN 13: |
9780136058281 |
| Publisher: |
PEARSON EDUCATION (US) |
| Pub. date: |
15 July, 2010 |
| Edition: |
United States ed |
| Pages: |
552 |
| Synopsis: |
A foundation in business-to-business marketing that emphasizes the dynamics of the marketplace. Written from a highly practical perspective, Business to Business Marketing aims to help readers with limited marketing experience understand the concepts in business-to-business marketing. Overall, this text emphasizes the dynamic realities of the marketplace while reinforcing the most important principles and practices that readers need to know. |
| Illustrations: |
Illustrations (some col.) |
| Publication: |
US |
| Imprint: |
Prentice Hall |
| Returns: |
Returnable |
|
|
|
 |
|
|
|
|
|
No Cheese, Please!
A fun picture book for children with food allergies - full of friendship and super-cute characters!Little Mo the mouse is having a birthday party.
|
My Brother Is a Superhero
Luke is massively annoyed about this, but when Zack is kidnapped by his arch-nemesis, Luke and his friends have only five days to find him and save the world...
|
|
|
|
|