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Item Details
| Title:
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INTERNATIONAL MARKETING CASES
INTERNATIONAL MARKETING MANAGEMENT |
| By: |
Subhash C. Jain |
| Format: |
Hardback |
| List price:
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£34.99 |
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We believe that this item is permanently unavailable, and so we cannot source
it.
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| ISBN 10: |
0324063709 |
| ISBN 13: |
9780324063707 |
| Publisher: |
CENGAGE LEARNING, INC |
| Pub. date: |
11 October, 2000 |
| Edition: |
6th Revised edition |
| Pages: |
192 |
| Description: |
Coming at a time when US supremacy in the global marketplace is being challenged, this edition intended for a semester course incorporates recent developments like the European Monetary Union, new examples, updated statistics, and some 100 International Marketing Highlights articles. The 19 primary |
| Synopsis: |
Coming at a time when US supremacy in the global marketplace is being challenged, this edition intended for a semester course incorporates recent developments like the European Monetary Union, new examples, updated statistics, and some 100 International Marketing Highlights articles. The 19 primary |
| Illustrations: |
illustrations |
| Publication: |
US |
| Imprint: |
South-Western |
| Returns: |
Non-returnable |
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