 |
|
|
Item Details
| Title:
|
GLOBAL STRATEGY AND THE ORGANIZATION
|
| By: |
Vijay Govindarajan, Anil K. Gupta |
| Format: |
Paperback |
| List price:
|
£141.95 |
|
We currently do not stock this item, please contact the publisher directly for
further information.
|
|
|
|
|
|
| ISBN 10: |
0471250295 |
| ISBN 13: |
9780471250296 |
| Publisher: |
JOHN WILEY AND SONS LTD |
| Pub. date: |
25 April, 2003 |
| Pages: |
224 |
| Description: |
In the battle for global dominance, only those organizations that lead the ongoing globalization of their industries will succeed. That's why students need a strategic framework that they can apply in a global setting. In GLOBAL STRATEGY AND ORGANIZATION, awarding-winning scholars and teachers Anil L. |
| Synopsis: |
In the battle for global dominance, only those organizations that lead the ongoing globalization of their industries will succeed. That's why students need a strategic framework that they can apply in a global setting. In GLOBAL STRATEGY AND ORGANIZATION, awarding-winning scholars and teachers Anil L. Gupta and Vijay Govindarajan focus on the four essential tasks for transforming a company in a global success:* Identify market opportunities worldwide and pursue those opportunities by establishing the necessary presence in all key markets* Convert global presence into global competitive advantage* Cultivate a global mindset* Strive to reinvent the rules of the global game Each chapter focuses on a specific, action-oriented issue. Reports on the activities of real firms, such as Wal-Mart, Dell Computer, and Canon, provide insights into the challenges associated with globalization and illustrate the author's findings. |
| Illustrations: |
Illustrations |
| Publication: |
US |
| Imprint: |
John Wiley & Sons Inc |
| Returns: |
Returnable |
|
|
|
 |
|
|
|
|
|
No Cheese, Please!
A fun picture book for children with food allergies - full of friendship and super-cute characters!Little Mo the mouse is having a birthday party.
|
My Brother Is a Superhero
Luke is massively annoyed about this, but when Zack is kidnapped by his arch-nemesis, Luke and his friends have only five days to find him and save the world...
|
|
|
|
|