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Item Details
Title:
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THE BASICS OF MEDIA RESEARCH
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By: |
Earl Babbie, Dietram Scheufele |
Format: |
Paperback |

List price:
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£29.99 |
We believe that this item is permanently unavailable, and so we cannot source
it.
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ISBN 10: |
0495003565 |
ISBN 13: |
9780495003564 |
Publisher: |
CENGAGE LEARNING, INC |
Pub. date: |
1 January, 2014 |
Pages: |
496 |
Synopsis: |
THE BASICS OF MEDIA RESEARCH provides an applied approach to research in mass communication with contemporary examples from media and market research and expanded coverage of focus groups and online methods of data collection. |
Publication: |
US |
Imprint: |
Wadsworth Publishing Co Inc |
Returns: |
Returnable |
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