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Item Details
Title: THE TWENTY-FIRST-CENTURY MEDIA INDUSTRY
ECONOMIC AND MANAGERIAL IMPLICATIONS IN THE AGE OF NEW MEDIA
By: John Allen Hendricks (Editor), Alan Albarran, Robert V. Bellamy
Format: Paperback

List price: £45.00
Our price: £40.50
Discount:
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ISBN 10: 0739140043
ISBN 13: 9780739140048
Availability: Usually dispatched within 1-3 weeks.
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Publisher: LEXINGTON BOOKS
Pub. date: 15 July, 2011
Series: Studies in New Media
Pages: 312
Description: The Twenty-First-Century Media Industry examines the role that new media technologies are having on the traditional media industry from a media management perspective. It provides an intriguing examination of how traditional media industries are adapting to new media technologies and evolving in the twenty-first century.
Synopsis: The Twenty-First-Century Media Industry examines the role that new media technologies are having on the traditional media industry from a media management perspective. It provides an intriguing examination of how traditional media industries are adapting to new media technologies and evolving in the twenty-first century.
Publication: US
Imprint: Lexington Books
Returns: Returnable
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