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Item Details
| Title:
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THE STAR PRINCIPLE
HOW IT CAN MAKE YOU RICH |
| By: |
Richard Koch |
| Format: |
Paperback |
| List price:
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£9.99 |
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We currently do not stock this item, please contact the publisher directly for
further information.
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| ISBN 10: |
0749928409 |
| ISBN 13: |
9780749928407 |
| Publisher: |
LITTLE, BROWN BOOK GROUP |
| Pub. date: |
28 February, 2008 |
| Pages: |
272 |
| Description: |
Richard Koch has made a career out of spotting 'Star Businesses'. By 'Star Business' he means a new business that operates in high-growth market and is a leader in that market. Here, he shows how you too can get rich from the 'Star Principle'. He covers topics such as: So what exactly is a star business? The art of creating stars; and Fake stars. |
| Synopsis: |
Richard Koch has made a career out of spotting 'Star Businesses' - and has made millions from them. By a 'Star Business' he means a new business that operates in a high-growth market and is a leader in that market. In his new book, the author of the worldwide bestseller The 80/20 Principle shows how you too can get rich from the 'Star Principle'. Chapters in this book include: 1. So what exactly is a star business? 2. The art of creating stars 3. Benefit from somebody else's star 4. Fake stars 5. The star takes off! |
| Illustrations: |
Illustrations |
| Publication: |
UK |
| Imprint: |
Piatkus Books |
| Returns: |
Returnable |
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