CODES OF ETHICS by Jay Black, Ralph D. Barney ( 9780805896213 )

Item Details

Title:

CODES OF ETHICS
A SPECIAL ISSUE OF THE JOURNAL OF MASS MEDIA ETHICS

By:

Jay Black, Ralph D. Barney

Format:

Paperback

List price:

£41.99

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£40.73

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£1.26

ISBN 10:

080589621X

ISBN 13:

9780805896213

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Publisher:

TAYLOR & FRANCIS INC

Pub. date:

13 December, 2002

Pages:

104

Description:

This is a special issue of the "Journal of Mass Media Ethics" which focuses on codes of ethics.

Synopsis:

Revisiting the topic of ethics codes in the media, this special issue begins by tracing the first 50 years of code writing and code enforcement experiences of the Public Relations Society of America (PRSA). The second article shows how the 2000 Member Code of Ethics assumes professional standing for PRSA members, emphasizes public relations' advocacy role, and stresses education rather than enforcement as the key to improving industry standards. Next, this special issue traces the evolution of the Israel Broadcasting Authority's (IBA) code of ethics through five permutations between 1972 and 1998 and analyzes how journalistic codes of ethics in the United States wrestle with the matter of leaks. The Cases and Commentaries section explores the ethical ramifications of a public relations practitioner's decision about presenting a false front group of grassroots image as a part of a public relations campaign. Finally, two book reviews stimulate further thought about entertainment media ethics and ethics in cyberspace.

Illustrations:

black & white illustrations

Publication:

Imprint:

Lawrence Erlbaum Associates Inc

Returns:

Returnable

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