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Item Details
Title: ENTREPRENEURIAL INTENSITY
SUSTAINABLE ADVANTAGES FOR INDIVIDUALS, ORGANIZATIONS AND SOCIETIES
By: Michael H. Morris
Format: Hardback

List price: £74.00


We currently do not stock this item, please contact the publisher directly for further information.

ISBN 10: 0899309755
ISBN 13: 9780899309750
Publisher: ABC-CLIO
Pub. date: 12 May, 1998
Pages: 192
Description: Provides a concept which scholars, researchers and entrepreneurs themselves can use to explore the phenomenon of entrepreneurship and its impact on individuals, organizations and societies.
Synopsis: The concept of entrepreneurial intensity captures how entrepreneurship fluctuates by degree and frequency, and how it applies to personal well-being, organizational performance, and the quality of societal life. Morris develops his ideas by challenging the 13 leading myths about entrepreneurship while integrating many diverse perspectives on them. Readers will find in the EI concept a new way of examining and understanding the entrepreneurial process and strategies for fostering entrepreneuriship. Rigorously grounded in research, this book is an important resource for the academic community and for business professionals. Entrepreneurship is a subject that has come into vogue rapidly. Governments are trying to foster it, individuals are practicing it in unprecedented numbers, and large organizations are desperately trying to return to their own entrepreneurial roots. Colleges and universities, in response, are now teaching courses on entrepreneurship, and are establishing programs devoted to it. Morris explores this new interest in entrepreneurship, why it matters, and how it can be encouraged.Many controversies and unresolved issues abound such as the basic questions: how should entrepreneurship be defined? and what will its role be in the future?. Morris examines the issues in-depth and gives readers a comprehensive summary of what entrepreneurship means for today's business organizations, their people, and society.
Illustrations: index
Publication: US
Imprint: Quorum Books,U.S.
Returns: Non-returnable
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CORPORATE ENTREPRENEURSHIP (HB)
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ENTREPRENEURSHIP AS EXPERIENCE
ENTREPRENEURSHIP AS EXPERIENCE (HB)
ENTREPRENEURSHIP PROGRAMS AND THE MODERN UNIVERSITY (HB)
ENTREPRENEURSHIP PROGRAMS AND THE MODERN UNIVERSITY (PB)
MARKET-ORIENTED PRICING (HB)
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