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Item Details
| Title:
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MANAGERIAL ECONOMICS, INTERNATIONAL EDITION
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| By: |
Brian McCann, Luke M. Froeb, Mike Shor |
| Format: |
Paperback |
| List price:
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£63.99 |
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We believe that this item is permanently unavailable, and so we cannot source
it.
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| ISBN 10: |
1133951449 |
| ISBN 13: |
9781133951445 |
| Publisher: |
CENGAGE LEARNING, INC |
| Pub. date: |
1 March, 2013 |
| Edition: |
3rd edition |
| Pages: |
320 |
| Description: |
Helps to teach your MBA students how to use economics to solve business problems. This title covers traditional material using a problem-based pedagogy built around common business mistakes. It helps students figure out why mistakes are made, and how to fix them. |
| Synopsis: |
Teach your MBA students how to use economics to solve business problems with this breakthrough text. MANAGERIAL ECONOMICS: A PROBLEM SOLVING APPROACH, 3E, International Edition covers traditional material using a problem-based pedagogy built around common business mistakes. Models are used sparingly, and then only to the extent that they help students figure out why mistakes are made, and how to fix them.This edition's succinct, fast-paced presentation and challenging, interactive applications place students in the role of a decision maker who has to not only identify profitable decisions, but also implement them. The lively book provides an excellent ongoing reference for students pursuing business careers.Instructor's remark, "The Froeb/McCann/Shor/Ward textbook is designed for decision makers. Each chapter provides logical steps to solve common but misunderstood business problems. The books candor and novelty make for easy, enjoyable reading." |
| Publication: |
US |
| Imprint: |
South-Western College Publishing |
| Returns: |
Returnable |
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