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Item Details
| Title:
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M: INFORMATION SYSTEMS
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| By: |
Paige Baltzan |
| Format: |
Loose-leaf |
| List price:
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£84.99 |
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We believe that this item is permanently unavailable, and so we cannot source
it.
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| ISBN 10: |
1259814297 |
| ISBN 13: |
9781259814297 |
| Publisher: |
MCGRAW-HILL EDUCATION - EUROPE |
| Pub. date: |
1 March, 2017 |
| Edition: |
4th Revised edition |
| Series: |
Irwin Management Information Systems |
| Description: |
Including fascinating, and sometimes hard-to-believe real examples, this book discusses various business initiatives first and how technology supports those initiatives second. It assumes that business initiatives drive technology choices in a corporation. It provides the foundation that may enable students to achieve excellence in business. |
| Synopsis: |
M: Information Systems is a visual, magazine format designed to engage your students from the start! Saturated with fascinating, sometimes hard-to-believe real examples will keep them reading throughout the course. Baltzan's approach discusses various business initiatives first and how technology supports those initiatives second. The premise for this unique approach is that business initiatives drive technology choices in a corporation. Therefore, every discussion addresses the business needs first and addresses the technology that supports those needs second. This approach takes the difficult and often intangible MIS concepts, brings them down to the student's level, and applies them using a hands-on approach to reinforce the concepts. A derivative of the Baltzan; Business Driven Technology version, this M: Information Systems provides the foundation that will enable students to achieve excellence in business, whether they major in operations management, manufacturing, sales, marketing, etc. M: Information Systems is designed to give students the ability to understand how information technology can be a point of strength in an organization. |
| Publication: |
US |
| Imprint: |
McGraw Hill Higher Education |
| Returns: |
Returnable |
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