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Item Details
Title: PRINCIPLES OF MARKETING FOR A DIGITAL AGE
By: Tracy L. Tuten
Format: Hardback

List price: £151.00


We currently do not stock this item, please contact the publisher directly for further information.

ISBN 10: 1526423332
ISBN 13: 9781526423337
Publisher: SAGE PUBLICATIONS LTD
Pub. date: 14 December, 2019
Pages: 480
Description: This book was truly student-led in its design and development, and it incorporates digital marketing as central to what marketers do. It''s a total package of resources, that combines quality examples, assessment and online resources to support the teaching and learning of introductory marketing modules in a digital age.
Returns: Returnable
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