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Item Details
Title:
BEHAVIORAL ECONOMICS OF MULTIPERIOD INSURANCE PURCHASING BEHAVIOR
THE ROLE OF EMOTIONS
By:
Howard Kunreuther
Format:
Paperback / softback
List price:
£66.00
Our price:
£66.00
ISBN 10:
1680835246
ISBN 13:
9781680835243
Availability:
This item will be printed on demand and will usually be dispatched within 10 days.
Delivery rates
Stock:
Currently
0
available
Publisher:
NOW PUBLISHERS INC
Pub. date:
28 December, 2018
Series:
Foundations and Trends (R) in Microeconomics
Pages:
106
Description:
Addresses the question of how insurance buyers make decisions by considering the conceptual and empirical evidence of theoretical and behavioral issues: the extent that consumers follow the multiperiod decision rules based on expected utility maximization and the factors that influence their choices when they don''t behave as if they are maximizing.
Returns:
Non-returnable
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