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Item Details
| Title:
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GET SEEN
ONLINE VIDEO SECRETS TO BUILDING YOUR BUSINESS |
| By: |
Steve Garfield, David Meerman Scott (Foreword) |
| Format: |
Hardback |
| List price:
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£18.99 |
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We currently do not stock this item, please contact the publisher directly for
further information.
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| ISBN 10: |
0470525460 |
| ISBN 13: |
9780470525463 |
| Publisher: |
JOHN WILEY AND SONS LTD |
| Pub. date: |
1 January, 2010 |
| Series: |
New Rules Social Media Series |
| Pages: |
324 |
| Description: |
How to produce and use online video to accumulate customers. Film companies, advertising agencies, household names, professional actors, writers have all turned to online video as a platform to promote their products and services, engaging viewers and accumulating customers. |
| Synopsis: |
The era of online video has arrived-now make it work for your business In the last year, the world of online video exploded. Hollywood got into the game, professional actors and writers joined in, and independent producers looked to find their niche. Now, companies are wide awake to the opportunities for product and brand promotion as well as customer engagement. So how do you want to fit into the new online video universe? The must-have guide, Get Seen by Steve Garfield, the "Paul Revere of video blogging," offers a quick and complete toolkit to get you up to speed on the latest that online video and related media have to offer. Examines success stories of how companies have used online video Presents a series of plans and tools that businesses can follow as they expand onto the social web Provides clear step by step directions on how to record, edit, and export videos, where to post them, how to build a community around their content, and what to do to increase views by making it go viral If you're ready to take full advantage of online video's many benefits, Get Seen is the one resource you need. |
| Illustrations: |
Illustrations |
| Publication: |
UK |
| Imprint: |
John Wiley & Sons Ltd |
| Returns: |
Returnable |
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