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Item Details
| Title:
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SALES MANAGEMENT CONCEPTS AND CASES 10E
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| By: |
William L. Cron, Thomas E. Decarlo |
| Format: |
Hardback |
| List price:
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£255.95 |
| Our price: |
£230.36 |
| Discount: |
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| You save:
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£25.59 |
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| ISBN 10: |
0470169656 |
| ISBN 13: |
9780470169650 |
| Availability: |
Usually dispatched within 1-3 weeks.
 Delivery
rates
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| Stock: |
Currently 0 available |
| Publisher: |
JOHN WILEY AND SONS LTD |
| Pub. date: |
1 December, 2008 |
| Edition: |
10th Revised edition |
| Pages: |
528 |
| Description: |
Dalrymple?s Sales Management arms sales managers with the tools to help their companies gain a competitive edge as well as acquire strategic advantages in their careers. With the tenth edition, they?ll find streamlined coverage for easier readability and retention. |
| Synopsis: |
Easily accessible, real-world and practical, Dalrymple's Sales Management 10e by Cron and DeCarlo introduces the reader to the issues, strategies and relationships that relate to the job of managing an effective sales force. With a lively and engaging style, this book places emphasis on developing a sales force program and managing strategic account relationships. With additional information on team development, diversity in the work force, problem-solving skills, and financial issues, this title provides a complete guide for taking student past the classroom and into a future career in sales management. |
| Publication: |
US |
| Imprint: |
Wiley-Blackwell |
| Returns: |
Returnable |
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