pickabook books with huge discounts for everyone
pickabook books with huge discounts for everyone
Visit our new collection website www.collectionsforschool.co.uk
     
Email: Subscribe to news & offers:
Need assistance? Log In/Register
CATEGORY BROWSE
Arts

Agriculture

Biography

Business

Children's

Computing

Earth Sciences

Economics

Educational

Engineering

English Language Teaching (ELT)

Environment

Family

Fiction

Finance

Geography

Home

Humanities

Industry

Information

Information Technology

Interdisciplinary Subjects

Language

Law

Leisure Interests

Literature

Mathematics

Medicine

Planning

Practical Interests

Reference

Science

Social Sciences

Sport

Technology

Travel

Veterinary Science


ABOUT US
About Us
Contact Us
Terms & Conditions

Item Details
Title: STRATEGIC BRAND MANAGEMENT
BUILDING, MEASURING, AND MANAGING BRAND EQUITY
By: Kevin Lane Keller
Format: Hardback

List price: £41.99


We currently do not stock this item, please contact the publisher directly for further information.

ISBN 10: 0131201158
ISBN 13: 9780131201156
Publisher: PEARSON EDUCATION
Pub. date: 10 November, 1997
Pages: 784
Returns: Returnable
Some other items by this author:
A FRAMEWORK FOR MARKETING MANAGEMENT, GLOBAL EDITION (PB)
CONSUMER BEHAVIOUR
CU.KOTLER/KELLER: MARKETING MANAGEMENT PACK (PB)
EXPERIENTIAL APPROACH TO ORGANIZATION DEVELOPMENT
FRAMEWORK FOR MARKETING MANAGEMENT
FRAMEWORK FOR MARKETING MANAGEMENT
FRAMEWORK FOR MARKETING MANAGEMENT (PB)
FRAMEWORK FOR MARKETING MANAGEMENT (PB)
FRAMEWORK FOR MARKETING MANAGEMENT (PB)
FRAMEWORK FOR MARKETING MANAGEMENT (PB)
FRAMEWORK FOR MARKETING MANAGEMENT (PB)
FRAMEWORK FOR MARKETING MANAGEMENT (PB)
FRAMEWORK FOR MARKETING MANAGEMENT (PB)
INFINITE ASSET (HB)
INTERNATIONAL ECONOMICS
KOTLER: MARKETING MANAGEMENT_P4 (HB)
MARKETING MANAGEMENT
MARKETING MANAGEMENT
MARKETING MANAGEMENT
MARKETING MANAGEMENT
MARKETING MANAGEMENT
MARKETING MANAGEMENT
MARKETING MANAGEMENT
MARKETING MANAGEMENT
MARKETING MANAGEMENT
MARKETING MANAGEMENT
MARKETING MANAGEMENT (HB)
MARKETING MANAGEMENT (HB)
MARKETING MANAGEMENT (HB)
MARKETING MANAGEMENT (HB)
MARKETING MANAGEMENT (HB)
MARKETING MANAGEMENT (PB)
MARKETING MANAGEMENT (PB)
MARKETING MANAGEMENT (PB)
MARKETING MANAGEMENT (PB)
MARKETING MANAGEMENT ASIAN PERSPECTIVE (PB)
MARKETING MANAGEMENT OLP WITH ETEXT
MARKETING MANAGEMENT WITH MYMARKETINGLAB
MARKETING MANAGEMENT WITH MYMARKETINGLAB
MARKETING MANAGEMENT, GLOBAL EDITION (PB)
MARKETING MANAGEMENT: AN ASIAN PERSPECTIVE (PB)
MARKETING RESEARCH
MARKETING RESEARCH
MYMARKETINGLAB WITH PEARSON ETEXT - ACCESS CARD - FOR MARKETING MANAGEMENT
MYMARKETINGLAB WITH PEARSON ETEXT -- ACCESS CARD -- FOR MARKETING MANAGEMENT, GLOBAL EDITION
STRATEGIC BRAND MANAGEMENT
STRATEGIC BRAND MANAGEMENT (HB)
STRATEGIC BRAND MANAGEMENT (PB)
STRATEGIC BRAND MANAGEMENT (PB)
STRATEGIC BRAND MANAGEMENT (PB)
STRATEGIC BRAND MANAGEMENT (PB)
STRATEGIC BRAND MANAGEMENT (PB)
STRATEGIC BRAND MANAGEMENT: BUILDING, MEASURING, AND MANAGING BRAND EQUITY, GLOBAL EDITION
STRATEGIC BRAND MANAGEMENT: GLOBAL EDITION (PB)
VALUEPACK: AN EXP APPRO TO ORG. DEV/ QUANT ANALY FOR MANAG/ MARKETING MAN./FOUND QUANT METH FOR BUISN/ACC. FOR NON- ACCOUNTING STUDENTS/COMPUTER CONFLUENCE



Information provided by www.pickabook.co.uk
SHOPPING BASKET
  
Your basket is empty
  Total Items: 0
 

NEW
World’s Worst Superheroes
By: DAVID WALLIAMS
GET READY FOR SOME SUPERSIZED FUN!
add to basket

Inspiring
Maya Angelou
By: EVIE DAYE
add to basket

Inspiring
Jane Goodall
By: EVIE DAYE
add to basket

Inspiring
Marie Curie
By: EVIE DAYE
add to basket

New
Running My Own Race
By: ABENA EYESON
add to basket

New
No Cheese, Please!
By: NISHANI REED
A fun picture book for children with food allergies - full of friendship and super-cute characters!Little Mo the mouse is having a birthday party.
add to basket

New
My Brother Is a Superhero
By: DAVID SOLOMONS
Luke is massively annoyed about this, but when Zack is kidnapped by his arch-nemesis, Luke and his friends have only five days to find him and save the world...
add to basket

Picture Book
Thoughts from a Quiet Bench
By: KES GRAY
add to basket

Picture Book
Animal Actions: Snap Like a Crab
By:
The first title in a new preschool series from Guilherme Karsten.
add to basket