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Item Details
| Title:
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STRATEGIC ISSUES IN INTERNATIONAL RETAILING
CONCEPTS AND CASES |
| By: |
John A. Dawson (Editor), Roy Larke (Editor), Masao Mukoyama (Editor) |
| Format: |
Paperback |
| List price:
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£55.99 |
| Our price: |
£50.39 |
| Discount: |
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| You save:
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£5.60 |
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| ISBN 10: |
0415343712 |
| ISBN 13: |
9780415343718 |
| Availability: |
Usually dispatched within 1-3 weeks.
 Delivery
rates
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| Stock: |
Currently 0 available |
| Publisher: |
TAYLOR & FRANCIS LTD |
| Pub. date: |
29 June, 2006 |
| Pages: |
232 |
| Description: |
Takes a strategic approach to international retailing, examining in-depth studies of several retailers, and marrying theory with practice to clearly present material for students at every level. |
| Synopsis: |
This important text takes a strategic approach, examining in-depth studies of a variety of retailers and marrying theory with practice to provide comprehensive coverage for students at every level. Illustrating and evaluating the strategies of international retailers, developing concepts and theories that enable an understanding of international retailing and showing the contrasts in the approaches adopted by major firms in their international operations, this important text is a must-read for all those studying or working in international retail. |
| Illustrations: |
55 black & white illustrations, 39 black & white tables, 16 black & white |
| Publication: |
UK |
| Imprint: |
Routledge |
| Returns: |
Returnable |
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