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Item Details
Title: ADVANCES IN SERVICES MARKETING AND MANAGEMENT
Volume: v. 6
By: David E. Bowen (Editor), Dawn Iacobucci (Editor), Teresa A. Swartz (Editor)
Format: Hardback

List price: £85.99


We currently do not stock this item, please contact the publisher directly for further information.

ISBN 10: 0762301767
ISBN 13: 9780762301768
Publisher: EMERALD PUBLISHING LIMITED
Pub. date: 12 May, 1997
Pages: 290
Description: Part of a series which offers an interdisciplinary approach to the research and practice in services, this title discusses a variety of topics in the field.
Synopsis: Part of a series which offers an interdisciplinary approach to the latest research and practice in services, this volume discusses a variety of topics in the field.
Illustrations: black & white illustrations
Publication: US
Imprint: JAI Press Inc.
Returns: Non-returnable
Some other items by this author:
ADVANCES IN SERVICES MARKETING AND MANAGEMENT (HB)
ADVANCES IN SERVICES MARKETING AND MANAGEMENT (HB)
ADVANCES IN SERVICES MARKETING AND MANAGEMENT (HB)
ADVANCES IN SERVICES MARKETING AND MANAGEMENT (HB)
ADVANCES IN SERVICES MARKETING AND MANAGEMENT (HB)
CHRONOLOGY OF HEALTH CARE MARKETING RESEARCH
CONSUMER BEHAVIOR
CONSUMERS IN CYBERSPACE (PB)
ESSENTIAL ANALYTICAL TECHNIQUES FOR THE BEHAVIORAL MARKETING RESEARCHER (PB)
HANDBOOK OF SERVICES MARKETING AND MANAGEMENT
HANDBOOK OF SERVICES MARKETING AND MANAGEMENT
HANDBOOK OF SERVICES MARKETING AND MANAGEMENT (PB)
KELLOGG ON INTEGRATED MARKETING
KELLOGG ON INTEGRATED MARKETING (HB)
MARKETING LIVE (PB)
MARKETING MANAGEMENT
MARKETING MANAGEMENT (PB)
MARKETING MANAGEMENT (PB)
MARKETING MODELS, INTERNATIONAL EDITION (PB)
MARKETING RESEARCH
MARKETING RESEARCH
MARKETING RESEARCH
MARKETING RESEARCH (PB)
MARKETING RESEARCH (PB)
MEDIATION ANALYSIS
MEDIATION ANALYSIS
MEDIATION ANALYSIS (PB)
MM
MM (WITH MARKETING COURSEMATE WITH EBOOK PRINTED ACCESS CARD)
MM4
MM4 (WITH COURSEMATE, 1 TERM (6 MONTHS) WITH CAREER TRANSITIONS 2.0 PRINTED ACCESS CARD)
NETWORKS IN MARKETING
NETWORKS IN MARKETING (PB)
ORGANIC AISLES MANUAL SIMULATION FOR GILBERTSON/LEHMAN/PASSALACQUA'S CENTURY 21 ACCOUNTING: ADVANCED (PB)
SERVICE MANAGEMENT EFFECTIVENESS (HB)
SOCIAL MEDIA ANALYTICS AND ITS APPLICATIONS IN MARKETING (PB)
SOCIAL NETWORK ANALYSIS (PB)
STUDYING HEALTHCARE FROM A MARKETING PERSPECTIVE
THREE ESSENTIAL ANALYTICAL TECHNIQUES FOR THE BEHAVIORAL MARKETING RESEARCHER (PB)
UNDERSTANDING BIOTECHNOLOGY (PB)
WINNING THE SERVICE GAME (HB)

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