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Item Details
Title: MARKETING RESEARCH
PRIVATE AND PUBLIC SECTOR DECISIONS
Volume: Tchrs'
By: David A. Aaker, George S. Day
Format: Hardback

List price: £8.50


We currently do not stock this item, please contact the publisher directly for further information.

ISBN 10: 0471077666
ISBN 13: 9780471077664
Publisher: JOHN WILEY AND SONS LTD
Series: Marketing S.
Pages: 446
Illustrations: Ill.
Publication: US
Imprint: John Wiley & Sons Inc
Returns: Non-returnable
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BRAND LEADERSHIP
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BRAND PORTFOLIO STRATEGY
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BRAND RELEVANCE
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BUILDING STRONG BRANDS
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BUILDING THE BRAND-DRIVEN BUSINESS
BUILDING THE BRAND-DRIVEN BUSINESS (HB)
CONSUMERISM, 4TH ED. (PB)
DEVELOPING BUSINESS STRATEGIES (HB)
DEVELOPING BUSINESS STRATEGIES (HB)
ESSENTIALS OF MARKETING RESEARCH (HB)
ESSENTIALS OF MARKETING RESEARCH (HB)
ESSENTIALS OF MARKETING RESEARCH (HB)
INNOVATE TO GROW
INNOVATION PROWESS (PB)
MANAGING BRAND EQUITY
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MARKENRELEVANZ (HB)
MARKET DRIVEN STRATEGY (HB)
MARKET DRIVEN STRATEGY (PB)
MARKETING PUBLIC TRANSIT (HB)
MARKETING RESEARCH
MARKETING RESEARCH
MARKETING RESEARCH (HB)
MARKETING RESEARCH (HB)
MARKETING RESEARCH (HB)
MARKETING RESEARCH (HB)
MARKETING RESEARCH (HB)
MARKETING RESEARCH (HB)
MARKETING RESEARCH (PB)
MARKETING RESEARCH (PB)
MARKETING RESEARCH (PB)
MARKETING RESEARCH 10TH EDITION WITH SPS (HB)
MARKETING RESEARCH 7E WITH SPSS 11 AND STUDENT SURVEY SET (HB)
PERIPHERAL VISION (HB)
SEE SOONER, ACT FASTER (HB)
SPANNING SILOS (HB)
STRATEGIC MARKET MANAGEMENT
STRATEGIC MARKET MANAGEMENT (PB)
STRATEGIC MARKET MANAGEMENT (PB)
STRATEGIC MARKET MANAGEMENT (PB)
STRATEGIC MARKET MANAGEMENT (PB)
STRATEGIC MARKET MANAGEMENT (PB)
STRATEGIC MARKET MANAGEMENT (PB)
STRATEGIC MARKET MANAGEMENT (PB)
STRATEGIC MARKET MANAGEMENT (PB)
STRATEGIC MARKET MANAGEMENT (PB)
STRATEGIC MARKET MANAGEMENT 8TH EDITION (PB)
STRATEGIC MARKETING MANAGEMENT (PB)
STRATEGIC MARKETING MANAGEMENT (PB)
STRATEGY FROM THE OUTSIDE IN (HB)
THE INTERFACE OF MARKETING AND STRATEGY (HB)
THE MARKET DRIVEN ORGANIZATION
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THREE THREATS TO BRAND RELEVANCE
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WHARTON ON DYNAMIC COMPETITIVE STRATEGIES (HB)
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WHARTON ON MANAGING EMERGING TECHNOLOGIES
WHARTON ON MANAGING EMERGING TECHNOLOGIES (HB)
WHARTON ON MANAGING EMERGING TECHNOLOGIES (PB)

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